Electronic commerce
A complete introduction to e-commerce, from strategic planning to actual fulfillment, this book uses a non-technical writing style to explain the technology of the Internet. This thorough reference provides the critical, technical, and operational details necessary to familiarize the reader with e-c...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Jersey
Prentice Hall
2002
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | A complete introduction to e-commerce, from strategic planning to actual fulfillment, this book uses a non-technical writing style to explain the technology of the Internet. This thorough reference provides the critical, technical, and operational details necessary to familiarize the reader with e-commerce. Includes a wide array of topics, such as Internet architecture, methods of designing, evaluating, and managing Web sites, and how to launch a business on the Internet. |
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| Physical Description: | xx, 497 pages some colour illustrations 24 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0130193224 |
ELECTRONIC COMMERCE FROM VISION TO FULFILLMENT