Understanding business marketing and purchasing an interaction approach
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| Format: | Book |
| Published: |
Australia
Thomson Learning
2002
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xiv, 488 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 1861527691 |
Understanding business markets interaction, relationships and networks