Sport promotion and sales management

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Bibliographic Details
Main Author:	Irwin, Richard L. 1954-
Other Authors:	Sutton, William Anthony 1951-, McCarthy, Laurence M. 1954-
Format:	Book
Published:	Campaign Human Kinetics 2002
Subjects:	Sports > Marketing Sports > Public relations
Online Access:	Click Here to View Status and Holdings.
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001	wils-259809
020	0	0	\|a 9780736003209
020	0	0	\|a 0736003207
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a GV714 \|b .I79 2002
100	1	0	\|a Irwin, Richard L. \|d 1954-
245	1	0	\|a Sport promotion and sales management \|c Richard L. Irwin, William A. Sutton, Laurence M. McCarthy
260	0	0	\|a Campaign \|b Human Kinetics \|c 2002
300	0	0	\|a xii, 457 p. \|b ill. \|c 27 cm
504	0	0	\|a Includes bibliographical references and index
650	#	0	\|a Sports \|x Marketing
650	#	0	\|a Sports \|x Public relations
700	1	1	\|a Sutton, William Anthony \|d 1951-
700	1	1	\|a McCarthy, Laurence M. \|d 1954-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=259809
964	#	#	\|c BOK \|d 01