The marketing plan how to prepare and implement it

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Bibliographic Details
Main Author:	Luther, William M
Format:	Book
Published:	New York AMACOM 2001
Edition:	3rd ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0814471013
090	0	0	\|a HF5415 \|b .L83 2001
100	1	#	\|a Luther, William M
245	1	1	\|a The marketing plan \|b how to prepare and implement it \|c William M. Luther
250	#	#	\|a 3rd ed
260	#	#	\|a New York \|b AMACOM \|c 2001
300	#	#	\|a xviii, 318 p. \|b ill. \|c 23 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=259669
964	#	#	\|c BOK \|d 01
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