Introduction to e-commerce

Upper-level Undergraduate, MBA, and Executive MBA courses on Introduction to E-Commerce. This book is written for present and future practitioners who need a solid foundation in all aspects of conducting business in the New Economy. The authors focus on what a manager needs to know about Internet in...

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Bibliographic Details
Main Authors:	Rayport, Jeffrey F. (Author), Jaworski, Bernard J. (Author)
Format:	Book
Language:	English
Published:	Boston McGraw-Hill/Irwin 2002
Subjects:	Electronic commerce
Online Access:	Click Here to View Status and Holdings.
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Introduction to e-Commerce by Rayport, Jeffrey F., Jaworski, Bernard J.

Published 2004

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Introduction to e-commerce by Rayport, Jeffrey F