Consumer behavior
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| Main Author: | |
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| Format: | Book |
| Published: |
New Jersey
Prentice Hall
2002
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| Edition: | 5th ed. |
| Series: | Prentice Hall international series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes bibliographical references and index |
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| Physical Description: | xi, 549 p. ill. 25 cm. |
| ISBN: | 0130950084 |
Consumer behavior