Broadcast/cable/web programming strategies and practices

Broadcast/cable/web programming strategies and practices

In this revision of the market-leading text, Susan Eastman and Douglas Ferguson, two noted scholars and experts in the area of broadcast programming, provide students with the most accurate and current information on the techniques and strategies used in the programming industry. The text has helped...

Full description

Saved in:
Bibliographic Details
Main Author: Eastman, Susan Tyler
Other Authors: Ferguson, Douglas A
Format: Book
Published: Australia Wadsworth 2002
Edition:6th ed
Subjects:
Radio programs > Planning
Television programs > Planning
Cable television > Planning
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items