Marketing research an aid to decision making
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Australia
Thomson Learning
2002
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiii, 610 pages illustrations 27 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0324074506 |
Marketing research an aid to decision making