Effective promotional planning for e-business
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| Main Author: | |
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| Format: | Book |
| Published: |
Oxford
BH
2002
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes bibliographical references and index |
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| Physical Description: | 290 p. ill. 26 cm |
| ISBN: | 0750652683 |
E-commerce PRINCIPLES, TECHNOLOGIES AND BUSINESS APPLICATIONS