Fundamentals of selling customers for life
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| Main Author: | |
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| Format: | Book |
| Published: |
Boston
McGraw Hill
2002
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| Edition: | 7th ed |
| Series: | The Irwin/McGraw-Hill series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiii, 579 p. ill.(some col.) 26 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0072398868 |
Fundamentals of selling customers for life