INTERNET MARKETING
This text examines the role of technology in the business world. It examines the radical role of electronic marketing, electronic commerce, and other information technology subjects that affect and change the role of marketing on a daily basis
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Australia
South-Western/Thomson Learning
2001
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This text examines the role of technology in the business world. It examines the radical role of electronic marketing, electronic commerce, and other information technology subjects that affect and change the role of marketing on a daily basis |
|---|---|
| Physical Description: | 419 pages illustrations 23 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0030321336 (paperback) 9780030321337 (paperback) |
Internet marketing