Consumer behavior
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
Fort Worth
Harcourt College
2001
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Edition: | 9th ed. |
Series: | The Dryden Press series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Includes index |
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Physical Description: | xx, 570 p. ill. (some col.) 28 cm |
ISBN: | 0030211085 |