Business-to-business marketing communications

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Bibliographic Details
Main Author:	Hart, Norman A
Format:	Book
Published:	London Kogan Page 1998
Edition:	6th ed
Subjects:	Communication in marketing Industrial marketing Public relations
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.123 \|b .H37 1998
100	1	#	\|a Hart, Norman A
245	1	1	\|a Business-to-business marketing communications \|c Norman Hart
250	#	#	\|a 6th ed
260	#	#	\|a London \|b Kogan Page \|c 1998
300	#	#	\|a xiv, 365 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes bibliography and index
650	#	0	\|a Communication in marketing
650	#	0	\|a Industrial marketing
650	#	0	\|a Public relations
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=250153
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