Marketing
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Main Authors: | Etzel, Michael J (Author), Stanton, William J (Author), Walker, Bruce J (Author) |
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Format: | Book |
Language: | English |
Published: |
New York
McGraw-Hill
1997
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Edition: | 11th ed |
Series: | McGraw-Hill Series In Marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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