Business marketing a global perspective

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Bibliographic Details
Main Author: Hayes, H. Michael
Other Authors: Jenster, Per V, Aaby, Nils-Erik
Format: Book
Published: Chicago Irwin 1996
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Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes bibliographical references and index
Physical Description:xix, 342 p. ill. 24 cm
ISBN:0256159769