The New maximarketing

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Bibliographic Details
Main Author:	Rapp, Stan
Other Authors:	Collins, Thomas L
Format:	Book
Published:	New York McGraw Hill 1996
Subjects:	Sales promotion Advertising Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-248451
020	#	#	\|a 0071146709
090	0	0	\|a HF5415 \|b .R36 1996
100	1	#	\|a Rapp, Stan
245	1	1	\|a The New maximarketing \|c Stan Rapp and Thomas L. Collins
260	#	#	\|a New York \|b McGraw Hill \|c 1996
300	#	#	\|a xx, 330 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Sales promotion
650	#	0	\|a Advertising
650	#	0	\|a Marketing
700	1	#	\|a Collins, Thomas L
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=248451
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam