SPEAKING TO PERSUADE
This new guide to the art of persuasion is suitable for courses in persuasive or public speaking, business and professional speech, advertising, and professional development. Speaking to Persuade places persuasion at the center of life and urges the importance of understanding how it operates and ho...
Saved in:
Main Author: | |
---|---|
Format: | Book |
Language: | English |
Published: |
Fort worth, TX
Harcourt Brace College Publishers
1996
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000cam#a2200000#i#4501 | ||
---|---|---|---|
001 | wils-245622 | ||
005 | 20214241155 | ||
008 | 220517t19961996TXU ag# ##001 ##eng#D | ||
020 | # | # | |a 015502132X |q paperback |
020 | # | # | |a 9780155021327 |q paperback |
040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a PN4181 |b .B73 1996 |
100 | 1 | # | |a Breaden, Barbara L. |e author |
245 | 1 | 0 | |a SPEAKING TO PERSUADE |c Barbara L. Breaden |
264 | # | 1 | |a Fort worth, TX |b Harcourt Brace College Publishers |c 1996 |
264 | # | 4 | |c ©1996 |
300 | # | # | |a xiv, 274 pages |b illustrations |c 24 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
520 | # | # | |a This new guide to the art of persuasion is suitable for courses in persuasive or public speaking, business and professional speech, advertising, and professional development. Speaking to Persuade places persuasion at the center of life and urges the importance of understanding how it operates and how we can effectively employ it. Presenting an attractive balance between theory and practice, it provides a classical foundation as well as guidelines for contemporary application of speech as a practical art. Emphasis on critical thinking and the latest research on memory put this book at the forefront |
650 | # | 0 | |a Debates and debating |
650 | # | 0 | |a Persuasion (Rhetoric) |
650 | # | 0 | |a Public speaking |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=245622 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00130##a006.2.2||00250##a002.5.2||00250##b002.5.3||00255##a007.25.3||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00264#1a002.8.2||00264#1b002.8.4||00300##a003.5.1||00300##b003.5.1||00300##c003.5.1||00500##a002.17.2||00502##a007.9.2||00520##a007.2||00520##b007.2||00538##a003.16.9||00546##a006.11||00730##a006.2.2||00730##d006.4||00730##f006.10||00730##n006.2.2||00730##p006.2.2|| |