Successful business expansion practical strategies for planning profitable growth

The success of expanding a business depends heavily on crucial timing - expand too soon and the business may collapse, but leave it too late and custom is lost. Exploring the key factors involved in this perennial business decision, Philip Orsino shares the managerial techniques which turned his own...

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Bibliographic Details
Main Author: Orsino, Philip S (Author)
Format: Book
Language:English
Published: New York John Wiley and Sons 1994
©1994
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Summary:The success of expanding a business depends heavily on crucial timing - expand too soon and the business may collapse, but leave it too late and custom is lost. Exploring the key factors involved in this perennial business decision, Philip Orsino shares the managerial techniques which turned his own firm into a multi-million dollar enterprise. Orsino's focused strategies, hands-on experience and common sense will help the reader avoid the many pitfalls involved in expansion. Topics discussed include financing, expanding current markets, developing new markets, exporting, merging and more. The topics are arranged in sequential order with checklists, so the book also functions as a planning document.
Item Description:Includes index
Physical Description:xii, 241 pages illustrations 24 cm
ISBN:0471597376
9780471597377