Consumer behavior concepts and applications

Consumer behavior concepts and applications

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Bibliographic Details
Main Author: Loudon, David L
Other Authors: Della Bitta, Albert J
Format: Book
Published: New York mcGraw-Hill 1993
Edition:4th ed
Series:mcGraw-Hill sereis in marketing
Subjects:
Consumer behavior > United States
Consumer behavior
Online Access:Click Here to View Status and Holdings.
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