Global marketing management cases and readings

Global marketing management cases and readings

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Bibliographic Details
Other Authors: Buzzell, Robert D., Bartle, Christopher A., Quelch, John A.
Format: Book
Published: Reading, Mass. Addison-Wesley Pub. 1992
Edition:2nd ed.
Subjects:
Export marketing > Management
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Global marketing management cases and readings

Global marketing management cases and readings

Published 1995
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