Marketing concepts and applications

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Bibliographic Details
Main Author:	Schewe, Charles D
Other Authors:	Smith, Reuben M
Format:	Book
Published:	New York McGraw-Hill Book Co. 1983
Edition:	2nd ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5413 \|b .S33 1983
100	1	#	\|a Schewe, Charles D
245	1	1	\|a Marketing \|b concepts and applications \|c Charles D. Schewe and Reuben M. Smith
250	#	#	\|a 2nd ed
260	#	#	\|a New York \|b McGraw-Hill Book Co. \|c 1983
300	#	#	\|a 715p. \|b ill. \|c 24cm
500	#	#	\|a Includes index
650	#	0	\|a Marketing
700	1	#	\|a Smith, Reuben M
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=239232
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam