Marketing research in a marketing environment
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
Burr Ridge, Ill.
Irwin
1994
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-239031 | ||
020 | # | # | |a 0256105170 |
090 | 0 | 0 | |a HF5415.2 |b D54 1994 |
100 | 1 | # | |a Dillon, William R |
245 | 1 | 1 | |a Marketing research in a marketing environment |c William R. Dillon, Thomas J. Madden, Neil H. Firtle |
250 | # | # | |a 3rd ed |
260 | # | # | |a Burr Ridge, Ill. |b Irwin |c 1994 |
300 | # | # | |a xxii, 760p. |b ill. |c 24cm |
500 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Marketing research |
700 | 1 | # | |a Madden, Thomas J |
700 | # | # | |a Firtle, Neil H |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=239031 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |