Analysis for marketing planning

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Bibliographic Details
Main Author: Lehmann, Donald R
Other Authors: Winer, Russell S
Format: Unknown
Published: Burr Ridge, Ill. Irwin 1994
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Lehmann, Donald R 
245 1 1 |a Analysis for marketing planning  |c Donald R. Lehmann and Russel S. Winer 
250 # # |a 3rd ed 
260 # # |a Burr Ridge, Ill.  |b Irwin  |c 1994 
300 # # |a x, 198 p.  |c 24 cm 
500 # # |a Includes index 
650 # 0 |a Marketing  |x Management  |z United States 
700 1 # |a Winer, Russell S 
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