Analysis for marketing planning
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Main Author: | |
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Other Authors: | |
Format: | Unknown |
Published: |
Burr Ridge, Ill.
Irwin
1994
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-238932 | ||
020 | # | # | |a 0256122768 |
090 | 0 | 0 | |a HF5415.13 |b .L43 1994 |
100 | 1 | # | |a Lehmann, Donald R |
245 | 1 | 1 | |a Analysis for marketing planning |c Donald R. Lehmann and Russel S. Winer |
250 | # | # | |a 3rd ed |
260 | # | # | |a Burr Ridge, Ill. |b Irwin |c 1994 |
300 | # | # | |a x, 198 p. |c 24 cm |
500 | # | # | |a Includes index |
650 | # | 0 | |a Marketing |x Management |z United States |
700 | 1 | # | |a Winer, Russell S |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=238932 |
964 | # | # | |c BOK |d 01 |
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