Cases in marketing management

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Bibliographic Details
Main Author: Dalrymple, Douglas J
Other Authors: Parsons, Leornard J, Jeannet, Jean-Pierre
Format: Unknown
Published: New York John Wiley and Son 1992
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Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Cases in marketing management  |c Douglas J. Dalrymple, Leornard J. Parsons and Jean-Pierre Jeannet 
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300 # # |a 597 p.  |c 25 cm 
650 # 0 |a Marketing  |x Management 
700 1 # |a Parsons, Leornard J 
700 # # |a Jeannet, Jean-Pierre 
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