Perspectives on marketing management

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Bibliographic Details
Format: Book
Published: Chichester John Wiley & Sons 1992
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020 # # |a 0471931837 
090 0 0 |a HF5415.13  |b .P47 
245 1 1 |a Perspectives on marketing management  |c edited by Michael Baker 
260 # # |a Chichester  |b John Wiley & Sons  |c 1992 
300 # # |a xvii, 395 p.  |c 24 cm 
500 # # |a Library has vol. 2 
650 # 0 |a Marketing  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=234343 
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