Marketing fundamentals
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
Albany, N.Y
Delmar Publisher
1993
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-231928 | ||
020 | # | # | |a 0827348487 |
090 | 0 | 0 | |a HF5415 |b H87 |
100 | 1 | # | |a Husted, Steward W |
245 | 1 | 1 | |a Marketing fundamentals |c Steward W. Husted, Dale Varble, James R. Lowry |
260 | # | # | |a Albany, N.Y |b Delmar Publisher |c 1993 |
300 | # | # | |a xviii, 574p. |b ill.(col. |c 1993 |
500 | # | # | |a Includes bibliographical references (p. 537-546)and index |
650 | # | 0 | |a Marketing |
700 | 1 | # | |a Varble, Dale L |
700 | # | # | |a Lowwry, James Rolf |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=231928 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |