Cases in marketing management

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Bibliographic Details
Main Author:	Bernhardt, Kenneth L
Other Authors:	Kinnear, Thomas C
Format:	Unknown
Published:	Homewood,IL Irwin 1991
Edition:	5th ed
Subjects:	Marketing > Management Marketing > Decision making
Online Access:	Click Here to View Status and Holdings.
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Cases in marketing management by Bernhardt, Kenneth L

Published 1994

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Published 1981

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