INTERNATIONAL MARKETING A GLOBAL PERSPECTIVE

INTERNATIONAL MARKETING A GLOBAL PERSPECTIVE

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Bibliographic Details
Main Authors: Dahringer, Lee D (Author), Muhlbacher, Hans (Author)
Format: Manuscript Book
Language:English
Published: Reading, Massachusetts ADDISON-WESLEY PUBLISHING COMPANY ©1991
Subjects:
Export marketing > Management.
Marchés d'exportation > Gestion
Export marketing > Management
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:xxvi, 677 pages illustrations (some color), maps 24 cm
Bibliography:Includes bibliographical references
ISBN:0201503549

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