Handbook of political marketing

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Bibliographic Details
Other Authors:	Newman, Bruce I.
Format:	Book
Published:	Thousand Oaks SAGE Pub 1999
Subjects:	Marketing Campaign management Electioneering
Online Access:	Click Here to View Status and Holdings.
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001	wils-221055
020	#	#	\|a 076191109X
090	0	0	\|a JF2112.C3 \|b H365 1999
245	1	1	\|a Handbook of political marketing \|c Bruce I. Newman, editor
260	#	#	\|a Thousand Oaks \|b SAGE Pub \|c 1999
300	#	#	\|a xxiv, 792 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
650	#	0	\|a Campaign management
650	#	0	\|a Electioneering
700	1	#	\|a Newman, Bruce I.
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=221055
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam