Resisting McDonaldization

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Bibliographic Details
Other Authors: Smart, Barry
Format: Unknown
Published: London Sage Pub 1999
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Online Access:Click Here to View Status and Holdings.
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MARC

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020 # # |a 0761955178 
090 0 0 |a HF5415.32  |b .R475 1999 
245 1 1 |a Resisting McDonaldization  |c edited by Barry Smart 
260 # # |a London  |b Sage Pub  |c 1999 
300 # # |a x, 261 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
610 1 1 |a McDonald's Corporation 
650 # 0 |a Fast food restaurants 
650 # 0 |a Franchises (Retail trade) 
650 # 0 |a Consumption (Economics) 
650 # 0 |a Marketing 
700 1 # |a Smart, Barry 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=220923 
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