Marketing management
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| Main Author: | |
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| Format: | Book |
| Published: |
New Jersey
Prentice-Hall
2000
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| Edition: | 10th ed |
| Series: | The Prentice Hall international series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxxii, 131 p. ill.(some col.) 26 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0130122173 |
Marketing management