STRATEGIC MANAGEMENT OF TECHNOLOGY AND INNOVATION
This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking. Classic cases such...
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
McGraw Hill
2001
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| Edition: | THIRD EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 020 | # | # | |a 0072312831 |q hardback |
| 020 | # | # | |a 9780072312836 |q hardback |
| 040 | # | # | |a DLC |b eng |d UiTM |e rda |
| 090 | 0 | 0 | |a HD45 |b .B799 2001 |
| 100 | 1 | # | |a Burgelman, Robert A |e author |
| 245 | 1 | 0 | |a STRATEGIC MANAGEMENT OF TECHNOLOGY AND INNOVATION |c Robert A. Burgelman, Modesto A. Maideque, Steven C. Wheelwright |
| 250 | # | # | |a THIRD EDITION |
| 264 | # | 1 | |a Boston |b McGraw Hill |c 2001 |
| 264 | # | 4 | |c ©2001 |
| 300 | # | # | |a xiii, 990 pages |b illustrations |c 25 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and index |
| 520 | # | # | |a This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking. Classic cases such as Claire McCloud have been kept, while newer cases such as Intel Corporation in 1999 have been added. There is also a strong set of readings from sources such as "Harvard Business Review", "California Management Review", and "Sloan Management Review". |
| 526 | 0 | # | |a MGT790 |b BM770 |5 AAGBS |
| 526 | 0 | # | |a Strategic Management |b Master in Business Administration |5 Arshad Ayub Graduate Business School |
| 650 | # | 0 | |a High technology industries |x Management |
| 650 | # | 0 | |a Technology innovations |x Management |
| 650 | # | 0 | |a New products |x Management |
| 700 | 1 | # | |a Wheelwright, Steven C |e author |
| 700 | 1 | # | |a Maideque, Modesto A |e author |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=219269 |
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Strategic management of technology and innovation