Guanxi relationship marketing in a Chinese context

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Bibliographic Details
Main Authors: Wong, Y. H. 1953- (Author), Leung, Thomas K. P (Author)
Format: Book
Language:English
Published: New York International Business 2001
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Online Access:Click Here to View Status and Holdings.
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100 1 # |a Wong, Y. H.  |c 1953-  |e author 
245 1 1 |a Guanxi  |b relationship marketing in a Chinese context  |c Y. H. Wong, Thomas K. P. Leung 
264 # 1 |a New York  |b International Business  |c 2001 
264 # 4 |c ©2001 
300 # # |a xiii, 229 pages  |b illustrations  |c 23 cm 
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504 # # |a Includes bibliographical references and index 
650 # 0 |a Relationship marketing  |z China 
700 1 # |a Leung, Thomas K. P  |e author 
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