Value-added public relations the secret weapon of integrated marketing

Saved in:
Bibliographic Details
Main Author: Harris, Thomas L.
Other Authors: Hotler, Philip
Format: Book
Published: Illinois NTC Business 1998
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:xiii, 314 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0844234125