Consumer behavior

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Bibliographic Details
Main Author: Hoyer, Wayne D
Other Authors: MacInnis, Deborah J
Format: Book
Published: Boston Houghton Mifflin 2001
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxi, 681 p. ill. 26 cm
ISBN:0618013261