Global marketing strategies

Global marketing strategies

Show other versions (4)
Saved in:
Bibliographic Details
Main Author: Jeannet, Jean-Pierre
Other Authors: Hennessey, Hubert D
Format: Book
Published: Boston Houghton Mifflin 2001
Edition:5th ed
Subjects:
Export marketing > Case studies > Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Item Description:Accompanied by "Cases in global marketing strategies"
Includes index
Physical Description:xxi, 762 p. col. ill. 24 cm
ISBN:0618071881

Similar Items