INTERNATIONAL retailing

Aimed at students of retailing, marketing and international business, this text moves from a definition of the subject to consider the models which have been developed to interpret it. It provides a firm theoretical basis upon which to understand international retailing practice and experience.

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Bibliographic Details
Main Author: Alexander, Nicholas 1962- (Author)
Format: Book
Language:English
Published: Malden, Massachusetts Blackwell Publishing 1997
Subjects:
Online Access:Click Here to View Status and Holdings.
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008 200219t1997 MAU a #001 ENG D
020 # # |a 9780631197225 
020 # # |a 0631197222  |q Paperback 
040 # # |a UiTM  |d UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HF5429  |b .A55 1997 
100 1 # |a Alexander, Nicholas  |c 1962-  |e author 
245 1 1 |a INTERNATIONAL retailing  |c Nicholas Alexander 
264 # 1 |a Malden, Massachusetts  |b Blackwell Publishing  |c 1997 
264 # 4 |c ©1997 
300 # # |a xxi, 330 pages,  |b illustrations,  |c 25 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
520 # # |a Aimed at students of retailing, marketing and international business, this text moves from a definition of the subject to consider the models which have been developed to interpret it. It provides a firm theoretical basis upon which to understand international retailing practice and experience. 
650 # 0 |a Retail trade 
650 # 0 |a International trade 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=215049 
964 # # |c BOK  |d 01