Advertising and consumer citizenship gender, images and rights

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Bibliographic Details
Main Author:	Cronin, Anne M. 1967-
Format:	Book
Published:	London Routledge 2000
Series:	Transformations
Subjects:	Sex role in advertising Consumer behavior Advertising > Psychological aspects
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0415223237
090	0	0	\|a HF5822 \|b .C76 2000
100	1	#	\|a Cronin, Anne M. \|c 1967-
245	1	1	\|a Advertising and consumer citizenship \|b gender, images and rights \|c Anne M. Cronin
260	#	#	\|a London \|b Routledge \|c 2000
300	#	#	\|a x, 179 p. \|b ill. \|c 24 cm
490	1	#	\|a Transformations
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Sex role in advertising
650	#	0	\|a Consumer behavior
650	#	0	\|a Advertising \|x Psychological aspects
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=214941
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam