The marketing research process

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Bibliographic Details
Main Authors: Wright, Len Tiu (Author), Crimp, Margaret (Author)
Format: Book
Language:English
Published: England Addison-Wesley 2000
Edition:5th. ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxv, 469 pages illustrations 26 cm
Bibliography:Includes bibliographical references and index
ISBN:0130117536