Essentials of entrepreneurship and small business management

This 15-chapter self-contained text offers coverage of the essential topics in small business management and entrepreneurship. It follows the logical process and critical issues of creating, launching, and managing a successful small business.

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Bibliographic Details
Main Authors: Zimmerer, Thomas (Author), Scarborough, Norman M (Author)
Format: Book
Language:English
Published: New Jersey Prentice Hall 2002
Edition:3rd edition
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