Strategic marketing cases for 21st century Asia

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Bibliographic Details
Other Authors: Quelch, John A.
Format: Book
Published: Singapore Prentice Hall 2000
Subjects:
Online Access:Click Here to View Status and Holdings.
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260 # # |a Singapore  |b Prentice Hall  |c 2000 
300 # # |a viii, 404 p.  |b ill.  |c 24 cm 
650 # 0 |a Marketing  |x Case studies  |y 21st century  |z Asia 
650 # 0 |a Marketing  |x Management  |x Case studies  |y 21st century  |z Asia 
700 1 # |a Quelch, John A. 
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