Broadcast/cable copywriting

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Bibliographic Details
Main Author: Orlik, Peter B.
Format: Unknown
Published: Boston Allyn and Bacon 1998
Edition:6th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xviii, 492 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:020527143X