How to develop successful new products

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Bibliographic Details
Main Author:	Patrick, Jerry
Format:	Book
Published:	Chicago NTC Business 1997
Subjects:	New products > Marketing Product management
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0844236624
090	0	0	\|a HF5415.153 \|b .P34 1997
100	1	#	\|a Patrick, Jerry
245	1	1	\|a How to develop successful new products \|c Jerry Patrick
260	#	#	\|a Chicago \|b NTC Business \|c 1997
300	#	#	\|a viii, 214 p. \|b ill. \|c 23 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a New products \|x Marketing
650	#	0	\|a Product management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=214240
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam