The international dictionary of event management

The first and only comprehensive reference to the growing vocabulary of international event management A-to-Z coverage of nearly 4,000 terms-more than double the First Edition! Event management has a language all its own, one that is expanding rapidly as the event marketplace keeps pace with today&#...

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Bibliographic Details
Corporate Author: International Special Events Society
Other Authors: Nelson, Kathleen S., Goldblatt, Joe Jeff 1952-
Format: Book
Language:English
Published: New York John Wiley & Sons 2001
Edition:2nd ed
Series:The Wiley event management series
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Summary:The first and only comprehensive reference to the growing vocabulary of international event management A-to-Z coverage of nearly 4,000 terms-more than double the First Edition! Event management has a language all its own, one that is expanding rapidly as the event marketplace keeps pace with today's increasingly global economy. Because effective communication is the key to successfully researching, designing, planning, coordinating, and evaluating special events, it is essential to keep pace with the latest terminology. This invaluable reference helps you remain fluent in the language of event management by giving you quick access to the terms, phrases, and concepts you need to know to do your job well. Features include: Entries updated and expanded with the help of event professionals from around the world New coverage of catering, marketing, proposal writing, technology, and other important areas A new section featuring terms grouped according to the key CSEP-identified categories: administration, coordination, marketing, and risk management The Wiley Event Management Series-Series Editor, Dr. Joe Goldblatt, CSEP The Wiley Event Management Series provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.
Item Description:Rev. ed. of: Dictionary of event management, c1996
Physical Description:xix, 279 pages 24 cm
ISBN:9780471394532 (pbk.)
047139453X (pbk.)