International marketing

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Bibliographic Details
Main Author:	Cateora, Philip R
Other Authors:	Ghauri, Pervez N
Format:	Book
Published:	London McGraw Hill Pub. 1999
Subjects:	International business enterprises Export marketing
Online Access:	Click Here to View Status and Holdings.
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001	wils-214019
020	#	#	\|a 0256236542
090	0	0	\|a HF1009.5 \|b .C35 1999
100	1	#	\|a Cateora, Philip R
245	1	1	\|a International marketing \|c Philip R. Cateora and Pervez N. Ghauri
260	#	#	\|a London \|b McGraw Hill Pub. \|c 1999
300	#	#	\|a xxi, 607 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes index
650	#	0	\|a International business enterprises
650	#	0	\|a Export marketing
700	1	#	\|a Ghauri, Pervez N
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=214019
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam