Cyberbranding brand building in the digital economy
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London
Financial Times
2001
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag 
The economics of the brand a marketing analysis
