Consumer behavior

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Bibliographic Details
Main Author: Mowen, John C.
Other Authors: Minor, Michael
Format: Book
Published: New Jersey Prentice-Hall 1998
Edition:5th ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0137700415 
020 # # |a 9780137700417 
090 0 0 |a HF5415.32  |b .M68 1998 
100 1 # |a Mowen, John C. 
245 1 1 |a Consumer behavior  |c John C. Mowen, Michael Minor 
250 # # |a 5th ed. 
260 # # |a New Jersey  |b Prentice-Hall  |c 1998 
300 # # |a xxi, 696 p.  |b ill. (some col.), maps, plan  |c 26 cm 
500 # # |a Previous edition: 1995 
504 # # |a Includes bibliographical references and indexes 
650 # 0 |a Consumer behavior 
650 # 0 |a Consumers  |z United States 
700 1 # |a Minor, Michael 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=213976 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam