Consumer behavior
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Main Author: | |
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Other Authors: | |
Format: | Unknown |
Published: |
New Jersey
Prentice-Hall
1998
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Edition: | 5th ed. |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Previous edition: 1995 |
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Physical Description: | xxi, 696 p. ill. (some col.), maps, plan 26 cm |
Bibliography: | Includes bibliographical references and indexes |
ISBN: | 0137700415 9780137700417 |