Advertising principles and practice

Saved in:
Bibliographic Details
Main Author: Wells, William
Other Authors: Burnett, John, Moriarty, Sandra
Format: Unknown
Published: New Jersey Prentice-Hall 2000
Edition:5th ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-213635
020 # # |a 0130872180 
090 0 0 |a HF5823  |b .W455 2000 
100 1 # |a Wells, William 
245 1 1 |a Advertising  |b principles and practice  |c William Wells, John Burnett, Sandra Moriarty 
250 # # |a 5th ed. 
260 # # |a New Jersey  |b Prentice-Hall  |c 2000 
300 # # |a xvii, 562 p.  |b ill.  |c 27 cm 
500 # # |a Includes index 
650 # 0 |a Advertising 
700 1 # |a Burnett, John 
700 # # |a Moriarty, Sandra 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=213635 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
998 # # |a 00250##a0011.2.2||00260##a0011.2.2||00260##b0011.2.2||00260##c0011.2.2||00300##a0011.2.2||00300##b0011.2.2||00300##c0011.2.2||00500##a0011.2.2||01700##a0011.2.2||