Advertising principles and practice

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Bibliographic Details
Main Author:	Wells, William
Other Authors:	Burnett, John, Moriarty, Sandra
Format:	Book
Published:	New Jersey Prentice-Hall 2000
Edition:	5th ed.
Subjects:	Advertising
Online Access:	Click Here to View Status and Holdings.
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MARC


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100	1	#	\|a Wells, William
245	1	1	\|a Advertising \|b principles and practice \|c William Wells, John Burnett, Sandra Moriarty
250	#	#	\|a 5th ed.
260	#	#	\|a New Jersey \|b Prentice-Hall \|c 2000
300	#	#	\|a xvii, 562 p. \|b ill. \|c 27 cm
500	#	#	\|a Includes index
650	#	0	\|a Advertising
700	1	#	\|a Burnett, John
700	#	#	\|a Moriarty, Sandra
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