Strategic management of technology and innovation

Strategic management of technology and innovation

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Bibliographic Details
Main Author:	Burgelman, Robert A.
Other Authors:	Maidique, Modesto A., Wheelwright, Steven C.
Format:	Book
Published:	Boston McGraw-Hill/Irwin (International Edition) 2001
Edition:	3rd ed
Subjects:	Technology innovations > Management New products > Management
Online Access:	Click Here to View Status and Holdings.
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